1. CENTURY 21 REAL ESTATE OF JAPAN LTD.
  2. Managerial Policy

Managerial Policy

REAL ESTATE BRAND KNOWN AROUND THE WORLD

~Aiming to become the No.1 leader in the real estate brokerage industry in Japan~

CENTURY 21 System was born in the United States in 1971 and is now one of the world's largest real estate brokerage networks with 12,900 independently owned and operated offices and 144,000 independent sales professionals in 84 countries and territories worldwide.

In Japan, CENTURY 21 REAL ESTATE OF JAPAN LTD. was established in 1983, and the first 12 franchise offices in the Tokyo metropolitan area were started the next year, followed by the Kansai region in 1990, the Chubu region in 1999, and the Kyushu region in 2003. As of the end of December 2023, there were 980 offices nationwide.

Together with all franchise offices that are deeply rooted in their local area, our common corporate philosophy is to operate real estate brokerage services with high standards and ethics under the trademark of "CENTURY 21". We have achieved the No.1(*) status as the largest network in Japan by real estate brokerage franchise office count as of July 2023 according to Tokyo Shoko Research Ltd. We will continue to strive for excellence not only in size, but also in the quality of service to our customers to become the pre-eminent leader in Japan’s real estate brokerage industry.
In the past 40 years, we have been earning the trust and good reputation from our customers. We will continue to maintain and improve this with the earnest effort of all the sales professionals in our franchise offices who are elevating themselves, defying mediocrity and delivering extraordinary experiences so that we can provide better services to our customers.

* The number of offices in Japan by count as a real estate brokerage business that handles both home sales and rentals according to Tokyo Shoko Research, Ltd. as of July 2023.

CORPORATE PHILOSOPHY

Together with all franchise offices that are deeply rooted in their local area, we will operate real estate brokerage services with high standards and ethics under the trademark of "CENTURY 21". We will continue to strive for excellence not only in size, but but also in the quality of service to our customers to become the pre-eminent leader in Japan’s real estate brokerage industry.